Is Your Email List Your Friend or Foe?

“You need a list,” they said. “The money is in the list,” they said. “You need an autoresponder,” they said. So you purchased an autoresponder; you added an opt-in box on your website; you have a couple of subscribers; now what? (Side note: As my brother-in-law said...

Learn to Love the “P” Word…Planning

Are you a naturally organized person? Did you get that special organizing gene at birth? Keeping all the aspects of a coaching business organized and running smoothly is difficult at best, especially if you don’t have a system or a plan of what to do when. Even if you...

3 Ways to Avoid Plagiarizing When Repurposing Content

According to Dictionary.com, the definition of plagiarism is “an act or instance of using or closely imitating the language and thoughts of another author without authorization and the representation of that author’s work as one’s own, as by not crediting...

Why Spying on Your Competitors is Necessary in Business

This post is first being published on April 15, 2022. Tax Day. The day just about every business owner despises. Many entrepreneurs feel the government takes way too much of our money and is entirely too invasive. Speaking of sketchy business practices, we’ll...

Do You Have an Offline Marketing Plan?

With millions upon millions of people using the internet every single day, it’s very easy as a coach to get caught up in how to market your business online. But offline marketing is equally important for your business success and shouldn’t be ignored. The two factions...

7 Tips for Crafting Your Story

People are naturally drawn to stories. Audiences spend millions of dollars in the movie theaters, engrossed in a good storyline. Millions of novels are sold to those who want to jump into a fantasy world in an effort to follow an exceptional plot. The popular “This Is...